A company is looking for a Public Relations & Growth Content Lead.Key ResponsibilitiesWrite thought leadership pieces and develop a distinctive brand voice to attract media interestBuild a content roadmap and manage a content calendar aligned with enrolment cyclesUse analytics tools to track content impact on enrolments and collaborate with the Paid Media teamRequired QualificationsExceptional writing skills with the ability to simplify complex topicsStrong understanding of content, SEO, and PR integrationExperience with analytics tools and linking content performance to business outcomesProven experience in securing earned media coverageAbility to manage multiple projects independently