Job Details

A company is looking for a Direct Response Copywriter.Key ResponsibilitiesWrite and optimize conversion-driven copy for various channels including paid media, email/SMS, and landing pagesDevelop high-performing hooks and messaging frameworks while collaborating with creative and media teamsConduct copy testing and optimization to improve performance metrics based on data analysisRequired Qualifications3+ years of direct response copywriting experience, preferably in DTC or performance marketingProven track record of writing copy that drives measurable resultsDeep understanding of customer psychology, offers, and urgencyExperience working with paid media and creative teamsComfort using performance data to inform copy decisions